10 Ways to Grow Your Email List on Social Media
If you want to build your business and boost sales, then having an effective email marketing campaign is a must. You can use email to notify customers of new products or services and offer them special deals. You can also use it as a platform for customer service, which helps you retain customers who might otherwise be inclined to switch providers or make less frequent purchases.
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10 Ways to Grow Your Email List
Creating email-focused CTAs
Make your sign-up forms easy to find
Make your sign-up forms easy to find
Create relevant content that visitors want to subscribe to
Insert opt-in forms in all your blog posts
Optimize your website for mobile devices
Include a link to sign up in your social media profiles.
Host a contest or giveaway
Encourage friends, family, and customers to share your emails with others.
Make it easy for people to share their email addresses.
Creating email-focused CTAs
Your CTA should be clear, easy to understand, and prominent on each page of your website or social media profile.
You want your CTA to stand out from the rest of the page so that it is clear what users can do after they click on it (for example, by using a contrasting color).
For email-focused CTAs only: make sure that you are not making users enter their email address twice before they can sign up (one time at signup and another time during checkout). Setting up double opt-in may help prevent spam complaints from users who do not want an account with your company anymore but still have some emails left in their inbox from previous interactions with you.
Make your sign-up forms easy to find
A sign-up form is arguably the essential element of your email marketing strategy, so you must make it easy to find.
Ensure your sign-up form is on every website page and not hidden away in some obscure spot. It should be visible, so people can subscribe if they want to.
Create relevant content that visitors want to subscribe to
Your first step is creating content your target audience will want to subscribe to. In other words, know your audience and what they like.
Insert opt-in forms in all your blog posts
You should be offering your readers a freebie for joining your email list. The easiest way to do this is by inserting opt-in forms at the top of each blog post since many people will scroll down and read your content before they leave. It’s also important to place them in a prominent location inside the article, so they can be easily seen without scrolling down too far.
Use flodesk to create beautiful opt-in forms.
Flodesk is the fastest-growing email marketing platform helping small business owners design emails people love to get. From stunning email templates to immersive forms, Flodesk makes it easy for beginners and experts alike to build their email lists, engage their audiences, and convert subscribers into customers—all without a website.
Optimize your website for mobile devices
Your website is the most important part of your social media marketing strategy. If people can’t get to your site, they won’t be able to sign up for your email list.
Here are some things you should do:
Make sure that your website works well on mobile devices.
Ensure that it loads quickly on these platforms as well;
Add social sharing icons to your emails
Include a link in your email signature block (or footer). Include a link to sign up in your social media profiles
Include a link to sign up in your social media profiles.
This is one of the easiest ways to grow your email list on social media, but it is also something many people do not do. If you have a social media profile like Facebook or Twitter, ensure there is an effortless way for people to find out more about your brand and sign up for updates from you.
Include a link to sign up in your bio or as part of the description of the profile itself—and make sure it stands out! This can be accomplished by making it colorful, bolded, and/or italicized text. In some cases, adding an image can help draw attention to the item as well (see below).
Host a contest or giveaway
Give away something of value. You want to make sure that your audience is getting a good deal, so give them something they will use and enjoy.
Make it easy to enter. Make sure you follow basic contest rules and regulations so it's easy for people to enter your giveaway.
Make sure the prize is relevant to your business.
Encourage friends, family, and customers to share your emails with others.
Another way to grow your email list is by encouraging people to share your emails with friends, family, and customers. If you are promoting a new product or service, make sure you offer an incentive for sharing. You can offer a discount on the product or service, free shipping, or even a gift if they tell their friends about it.
For example: "Share this post with friends on social media and get 20% off your next order!"
It's also important that whatever incentive you offer is something people will want. Make sure it's something relevant to what they like so they'll be likely to share it!
Offer an incentive for subscribers to share their email addresses.
Make it easy for people to share their email addresses.
A wonderful way to do this is by offering an incentive for subscribers to share their email addresses. A discount code, coupon or freebie will get people's attention and encourage them to sign up through your social media page instead of just visiting the landing page on your website. Make sure the incentive is something you can afford and that they will want! Do not offer something that costs too much or feels like a chore (for example: "sign up now so I can give you my eBook later").
An effective email marketing campaign can boost sales and bring in more customers.
Email marketing is still the most effective way to reach customers.
Email marketing has been around since the early 2000s, but it is still one of the best ways to build your brand and create a customer base. If you have an email list, you can use it to promote your business and increase sales. In addition, email campaigns are great for increasing customer loyalty and engagement with your company.
Whether you are planning to launch a new business or looking to boost sales, email marketing is one of the best ways. With these tips, your email list will grow in no time!
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